A Human-Centered Design Process

My approach combines rigorous research, strategic thinking, and iterative design to deliver solutions that work for users and businesses.

Methodology Overview

Every project starts with understanding the problem from multiple perspectives: users, business stakeholders, and technical constraints. I believe great design emerges from this synthesis.

My process is iterative and collaborative, involving cross-functional teams throughout. I don't design in isolation—I work closely with product managers, engineers, and stakeholders to ensure solutions are both user-centered and technically feasible.

Research Approach

Methods

  • • User Interviews
  • • Ethnographic Studies
  • • Analytics Analysis
  • • Competitive Research
  • • Stakeholder Workshops

Deliverables

  • • User Personas
  • • Journey Maps
  • • Research Reports
  • • Opportunity Maps

Design Process Steps

01

Discover

Understanding the problem from all angles

  • • Understanding the problem
  • • User research
  • • Business context
  • • Technical constraints
02

Define

Synthesizing findings into actionable insights

  • • Synthesizing findings
  • • Defining opportunities
  • • Setting success metrics
  • • Creating design principles
03

Design

Creating solutions through iteration

  • • Ideation and exploration
  • • Wireframing
  • • Prototyping
  • • Design system development
04

Deliver

Bringing solutions to life and iterating

  • • Developer handoff
  • • Quality assurance
  • • User testing
  • • Iteration and refinement

Tools & Techniques

Design Tools

Figma, Sketch, Adobe XD

Research Tools

UserTesting, Dovetail, Miro

Prototyping

Figma, Framer, Principle

Collaboration

Miro, Notion, Slack

Ready to work together?

Let's discuss how my process can help solve your design challenges.